China’s State Media Sees a Business Case for AI-Generated TV Dramas

중국 상하이에서 열린 세계 AI 컨퍼런스에 전시된 AI 글자. 로이터연합뉴스

Chinese provincial broadcasters are beginning to air fully AI-generated dramas, and state media says the format could help ease their financial strain. China’s official Economic Daily said some local stations have drawn attention by placing AI-created dramas in prime-time slots.[1]

The newspaper said many local broadcasters have struggled for years and cannot afford the cost of popular dramas, which it described as reaching roughly 1 billion won, or about $740,000, per title.[1] It also said AI dramas offer shorter production times, lower and more controllable costs, and do not require large crews or star casting.[1]

Anhui Satellite TV began airing an AI-produced historical drama, “Taohuatanji” or “Peach Blossom Pond Chronicle,” in late July, according to the report.[1] The series has 20 episodes, runs about 10 minutes per episode, and carries an on-screen notice identifying it as AI-made.[1]

Viewer reaction in China has been mixed, with some criticizing the show for making every face look the same and saying it obviously appears AI-generated.[1] The debate highlights both the promise and the limitations of AI television as Chinese broadcasters look for cheaper ways to fill their schedules.[1]

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